Fifty-five percent of people who buy clothes online have returned an item because it did not look the same on them as expected (Google, 2023). As an online seller, you can avoid the same fate with ...
The containment measures implemented to stop the coronavirus pandemic plunged the global economy into a deep contraction. So even if digital transformation accelerated, most businesses still need to ...
The debut of TikTok Shop reinforced the fusion of entertainment and commerce, much like Instagram Shopping. Previously made available in the U.K. and select countries in Southeast Asia, TikTok Shop ...
The fourth quarter of the year is when many eCommerce businesses rake in their highest profits. But unfortunately, some brands think that this peak in sales growth during the holiday season is ...
The growth of eCommerce has been substantial in the past years. Consumers have redirected their spending for travel and entertainment to purchasing goods and services from eCommerce ...
Before the internet and online shopping boom, many brands mostly relied on brick-and-mortar stores for sales. These were the boutiques, department stores, supermarkets and other stores that sold ...
Search engine optimization (SEO) is the most affordable eCommerce marketing strategy you can use to generate more leads and drive more sales for your Shopify store. So if you’re looking to improve ...
In the first week of January 2022, Google added a new Shops section to the search results, albeit without announcements. However, the company’s representatives confirmed that it was a new mobile ...
In an era when people expect gratification with just a click or two, shoppable content is no longer just a trend but a must-have for eCommerce. An eCommerce site with shoppable content makes for a ...